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Focus on "Co-Rise"! [Global Pet Supply Chain Summit Main Forum] is Here – Leaders from Four Continents Decode Pathways for Industry Breakthrough

2026-09-02

From November 5-7, 2025, during the 2nd PSC Pet Sourcing Fair China, a core event bearing the mission of building a global pet ecosystem – the Global Pet Supply Chain Summit Main Forum – will officially commence on November 5th, 13:30-15:30 in the Conference room, Hall 4!

Faced with a landscape of fluctuating global pet supply chains, cost pressures, and market uncertainties, traditional exhibition models can no longer meet the needs of industrial upgrading. Aiming to "build version 3.0 of the global pet industry exchange platform," PSC Pet Sourcing Fair has specially invited industry leaders from four key markets – the Americas, Europe, Southeast Asia, and China – for this Main Forum. Under the theme of "Co-Rise," they will dissect global pet industry breakthrough paths across three dimensions: supply chain collaboration, technological transformation, and sustainable development, enabling attendees to grasp global market trends and partnership opportunities without leaving the country.

This Global Pet Supply Chain Summit Main Forum is specially grateful for the exclusive title sponsorship support of Jiangsu Zhongchong Pet Food Co., Ltd. (Zhongchong Co.).

As a leading enterprise in China's pet food industry, Zhongchong Co., since its establishment in 1998, has always adhered to the vision of "becoming a global leader in the pet food industry." Deeply committed to the R&D, production, and sales of pet food, its product portfolio covers dry food, wet food, snacks, and other full categories, exporting to 90 countries worldwide and serving millions of pet families.

Leveraging its robust product quality and global footprint, Zhongchong Co. has not only established a comprehensive system covering "R&D - Production - Supply Chain - Sales" but also actively promotes industry standardization and sustainable development. It has participated in the formulation of several national and industry standards, helping to advance the Chinese pet industry towards high quality and internationalization.

Zhang Yun Nuan | Zhongchong Co., Ltd.

The Global Pet Supply Chain Summit brings together leading figures and supply chain elites from the global pet industry, providing an international platform for exchange and a significant opportunity to drive collaborative innovation across the industrial chain.

Guided by this global perspective, we look forward to igniting the innovative power of local practices, delivering fresh momentum for development to the global market, and collectively advancing the pet industry towards a healthier, more standardized, and high-quality future.

1. Supply Chain "Co-Rise": Navigating Trade Friction, Building Resilient Foundations

  • How to avoid risks and collaboratively address challenges amidst changes in the global trade landscape?

  • Michael Lou, President of the World Pet Association (WPA, USA), will present on "Pet Industry Development and Countermeasures Under Shifting Global Trade Patterns." Drawing from his experience leading Superzoo (the largest pet trade show in the US) and 16 years in manufacturing and import/export, he will provide strategies for building supply chain resilience amid trade friction, helping the Chinese pet industry better connect with global markets.

2. Technology "Co-Rise": Digitalization Drives Industrial Efficiency Revolution

  • How to optimize the entire product-to-market process?

  • Stephan Plass, Former Executive of European Pet Retail Giant Fressnapf, will take the theme "End-to-End Product Launch Optimization" to share practical experience from strategic sourcing, cross-border supply chain management, and the development of private brands for 2500+ stores. He will reveal how digitalization reshapes supply chain efficiency, offering references for cost reduction and efficiency improvement.

3. Sustainable Development "Co-Rise": Capturing Regional Opportunities, Building a Green Community

  • As an emerging growth hub, how can we grasp the demands of the new generation of consumers in the Southeast Asian market?

  • David Ng Whye Tye, CEO of Singapore's Pet Lovers Centre (PLC), will deliver "Renewal through Innovation: Adapting to the New Generation of Consumers in Southeast Asia." Combining 22 years of regional market research experience, he will analyze Southeast Asian pet consumption trends and new models for cross-border cooperation.

  • How can China's pet supply chain achieve resilient development in the 'new normal'?

  • Xue Yuanchao, Chairman of Tianyuan Pet, will focus on "Cross-Border New Normal: The Resilient Development and Future Opportunities of China's Pet Supply Chain," reviewing over 20 years of industry experience and outlining the core competitiveness and future opportunities of China's supply chain in the global market.

Want to hear the in-depth insights from leaders across four continents on-site and seize new opportunities in the global pet supply chain? Exclusive limited-time discount vouchers are ready, making it easier to attend:

1. Exclusive Discount Voucher: Save 300 RMB, Only 50 Available!

  • Original Price: 899 RMB / person

  • Discount Amount: 300 RMB (Directly deducts from the attendance fee. Pay only 599 RMB!)

  • Redemption Code: 53Cp3vAJk

  • Limited Quantity: Only 50 vouchers. First-come, first-served. Valid until redeemed.

Registration Steps:

  1. Scan the QR code below to access the registration portal.

  2. On the registration page, select "Global Pet Supply Chain Summit Main Forum".

  3. In the "Promo Code" field, enter the redemption code: 53Cp3vAJk.

  4. Submit your information to complete registration and secure your seat.

2. Multi-Level Passes: Full Forum Access, Maximized Value!

For those wanting to deeply participate in multiple concurrent forums during PSC Pet Sourcing Fair, choose from three pass tiers to suit different needs:

  • Mini Pass: 1188 RMB / person

    • Benefits: Choose any 3 forums (excludes gala dinner). Flexible combination of topics of interest. Ideal for professionals focusing on specific fields.

  • Grand Pass: 1688 RMB / person (Original Price 3193 RMB)

    • Benefits: Access to ALL forums (excludes gala dinner). Unlock cutting-edge global pet industry insights in one stop. Super cost-effective.

  • Premium Grand Pass: 1888 RMB / person (Original Price 3893 RMB)

    • Benefits: Access to ALL forums PLUS a dedicated seat at the gala dinner. Enables deep learning and face-to-face networking with industry leaders to expand high-level connections.

On November 5th, 13:30-15:30, in the Conference Room, Hall 4, Guangzhou Poly World Trade Center Expo, the Global Pet Supply Chain Summit Main Forum will convene the wisdom of the global pet industry. Harnessing the power of "Co-Rise," it aims to solve industry challenges and open a new chapter of globalized cooperation.

Seats are limited. Scan the QR code quickly to grab your voucher and meet face-to-face with leaders from four continents to explore the future of the pet industry!

The agendas for other concurrent conferences are as follows: