2026-09-02
From April 4 to 7, 2024, the 4-day Tokyo Pet Show 2024 was successfully held at the Big Sight Exhibition Hall in Tokyo. This year's Tokyo Pet Show in Japan, the exhibition scale hit a record high. Compared with 2023, the exhibition area will increase by one exhibition hall, with a total exhibition area of nearly 50,000 square meters, and a total of 730 exhibitors will participate in the exhibition, an increase of about 100 over 2023. Among them, 332 companies are exhibiting for the first time. The number of overseas exhibitors has also doubled from 2023 to 200, of which 108 Chinese companies have reached a record high.
PSC Pet Fair also organized the PSC exhibition group to lead Chinese enterprises to participate in the Tokyo pet Show. As the largest pet exhibition in Japan, the number of pre-registered visitors (professional visitors and consumers) reached more than 70,000 people, and the high proportion of pet visitors is also a major feature of the Tokyo Pet Show in Japan, and the number of live pets present at the exhibition exceeded 30,000.
The Tokyo Pet Show in Japan has maintained the trend of continuous expansion of the exhibition's scope of display. The products and business scope of exhibitors include not only traditional pet food and traditional pet supplies, but also pet fashion, health, beauty and care, pet service app, pet intelligence and IT equipment, pet travel and other categories. A clear trend at this year's show is the significant expansion of the pet Homezone, which partly reflects the growing demand for a more enjoyable and comfortable life with pets.
Cheng Yang, Chairman of the pet Industry Working Committee of China Entry-Exit Inspection and Quarantine Association, and Song Guodong, Secretary-General, also attended the exhibition Do it"dayIn the Pet Industry Business Exchange Meeting ", with the Chinese Veterinary Medical Association Pet Medicine Branch, the Pet Food Association, the Japan Pet Products Industry Association, the Japan Veterinary Industry Association, the Japan Pet Food Wholesalers Association for the pet industry in China and Japan and exchanges in the field of pet between the two countries were deeply discussed.
Through participating in the Tokyo Pet Show in Japan, and communicating with Chinese and Japanese pet industry associations, enterprises and professionals from various countries participating in the show, PSC Pet Fair learned that the number of pets in Japan has shown a gradual decline in the past ten years, the number of dogs has decreased from 13 million in 2008 to 6.84 million in 2023, and the number of cats is currently 9.6 million. In recent decades, the number has remained relatively stable. There are two main reasons for the decrease in the number of pets. First, Japan has a serious aging population, and the elderly have more difficulties in taking care of pets alone than the young people. Because the elderly population accounts for a relatively high proportion, the proportion of people suitable for keeping pets is relatively low. Second, Japanese pets also have aging problems, and the above two aging problems are important reasons for the decrease in the total number of pets in Japan. The current total value of the Japanese pet industry is about 90 billion yuan, due to the decrease in the number of pets in JapanfoodProduct production enterprises currently have excess capacity, so product export has become a pressing need for Japanese pet food enterprises to solve.
In the Japanese pet market, pet supplies, wet food and snacks are mostly imported from abroad, and the Japanese market has extremely high quality requirements for these categories of products. Many international brand pet food companies, such as Royal, Mars, Aikena, Peak, Crowder and other brands and Japanese local brands Lion King, have a certain market share in the Japanese market. The above enterprises are also displayed at the exhibition.
Compared with the Japanese market, the penetration rate of China's smart pet products is significantly higher, and the production level of China's pet smart products even in the global scope, there are advantages. At the same time, the Japanese pet industry is also focusing on making Japan a harmonious place to live for pets, and there are special companies in Japan to develop apartments that are easy to take pets with them to meet the needs of pet owners. This type of apartment is designed with pet bathing, pet activities, automatic feeding facilities; The interior decoration materials from the ceiling to the floor will use professional adsorbent materials to absorb pet odors. Therefore, Chinese smart products have good development prospects and opportunities in the Japanese market. In this exhibition, the PSC pet fair feedback to the exhibition effect of the better enterprises, a large part of intelligent supplies enterprises.
In addition, Japanese car pet accessories products are also in great demand, as last year, well-known car companies Honda continue to exhibit this year, in addition to many car pet products companies to exhibit, China's automotive industry has developed rapidly in recent years, such car products will also be a new development point for Chinese enterprises.
PSC Pet Fair in this Japan Tokyo pet show also has a display, many exhibitors from Japan and the world and professional visitors, PSC pet fair showed a strong interest, professional visitors from many countries registered on the spot.
In 2024, the organizer of the Tokyo Expo in Japan will continue to hold a pet show in Osaka. Additionally, registration for the Tokyo Pet Show in 2025 has also begun. For more details, please contact PSC Pet Fair International, the Chinese partner of the Tokyo Pet Show in Japan.
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